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Persil is one of the top three brands of our client Henkel. It’s honour and pleasure for Ham and eggs events to present brand with more than 110 years of success. The campaign combined sampling (on the main streets, parks and Malls) in Sofia, Plovdiv, Stara Zagora , Varna and Bourgas and active sales in supermarkets in Sofia, Plovdiv, Varna, Bourgas, Stara Zagora, Rousse, Pleven, Blagoevgrad, Vratsa, Sliven, G. Oriahovitsa, Pazardzhik etc… Life is a party, isn’t it?