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Starbucks Coffee Promotions in “Billa” and “Fantastico” Stores


Starbucks Coffee Promotions – a Warm Welcome at Every Stand

A Starbucks Coffee promoter welcomed customers with a smile and invited them to join the coffee tasting. Her friendly attitude and personal touch created a warm and relaxed mood that made visitors feel comfortable.

People stopped by not only to try the coffee but also to learn more about what makes Starbucks special. The tasting turned into a fun and memorable way to experience the brand.


A Selection of Flavors for Every Taste

Guests could choose from several popular flavors – Caramel, Cappuccino, and Latte – each offered with or without sugar. This variety gave everyone the chance to find their favorite and showed how Starbucks can match different tastes and ways of life.


Products for Modern Living

To make things easy, the beverages were served in glass bottles and cups for on-the-go. This flexible approach suited busy city life and showed that Starbucks is both modern and convenient, while still focused on high-quality coffee.


Results and Brand Impact

The Starbucks Coffee Campaign proved that tastings are a great way to connect with customers. Many visitors who came out of curiosity left as new loyal buyers.
Thanks to good planning, friendly promoters, and engaging experiences, the campaign became a successful and memorable activation that strengthened Starbucks’ local presence and brand awareness.


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