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On September 25, 2024, EVA Slow Down took place at Vivacom Art Hall Oborishte 5 in Sofia. The event was organized by EVA Magazine with the support of Perwoll. The theme was lasting and thoughtful clothing choices. It was a celebration of fashion that’s kind to both people and the planet.
The goal was simple – to inspire a slower lifestyle and aware fashion choices. Perwoll joined as a partner brand that believes in caring for clothes and protecting the planet.


Inspiring Discussions

The event featured two main panels. The first brought together experts like Mila Vacheva, Neli Angelova, Yuliana Doncheva, and designer Nikolay Bozhilov. They talked about personal responsibility, mindful shopping, and the fashion industry’s role in the care for the environment.
The second panel focused on answers. Designers such as Boyka Panteleeva and VEZA presented ethical collections and creative ideas. Assoc. Prof. Dr. Yana Dvoretska showed natural dyeing techniques with colors made from plants. Each story showed how fashion can be both stylish and sustainable.


EVA Slow Down with Perwoll – Conscious Living

Guests explored how fashion affects the nature. The speakers shared simple ways to care for clothes longer and reduce waste. The message was clear – small choices create big change.
At the end of the evening, guests received thoughtful gifts from Perwoll, Nature & Soul, and enjoyed a relaxing coffee experience. The mood was calm, classy, and inspiring.
EVA Slow Down with Perwoll reminded everyone to pause and think. To slow down. To make mindful decisions every day. The event showed that sustainability and style can exist together. Fashion can be beautifully and eco.

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Nestea Joy Tour 2025: A Summer Turned Upside Down

Ham&Eggs Events created a fun and colorful campaign for Nestea called “Nestea Joy Tour 2025.” The tour turned summer into a playful adventure across Bulgaria. Nestea visited five big cities – Sofia, Plovdiv, Veliko Tarnovo, Varna, and Burgas – bringing joy and excitement to young people everywhere.


The Theme: “Everywhere and Upside Down”

This year’s theme was “Everywhere and Upside Down.” At the center of the activation stood a giant branded Nestea cube. Inside the cube, everything was flipped — it looked like an upside-down room! When visitors entered, they appeared as if they were standing on the ceiling.
This creative setup became the main attraction of the tour. It was the perfect place for taking fun, Instagram-worthy photos and sharing the Nestea experience online.


Games Full of Energy and Fun

The excitement continued outside the cube with interactive games that kept the good mood going.
Nestea Twister: the classic game, but instead of colored dots, players stepped on fruity flavors.
Nestea Pong: a refreshing twist on the well-known party challenge.
People who joined the games won inflatable Nestea pillows as prizes.


Tasting Nestea’s New Sparkling Flavors

Everyone also got the chance to try Nestea’s new sparkling drinks – Mango and Mint. These two refreshing flavors brought freshness and energy to the hot summer days and added even more fun to the event.


Influencers Spread the Joy

To make the experience even bigger, popular Bulgarian influencers joined the tour. They shared their favorite moments on social media, reaching thousands of fans and spreading the joyful Nestea spirit across the country.


A Playful and Unforgettable Summer

The Nestea Joy Tour 2025 was colorful, interactive, and full of energy. Nestea once again connected with its young audience in a fun and creative way. With photos, games, influencers, and refreshing drinks, the tour proved that summer can be lived everywhere – and upside down.


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A Fun Family Event in Sofia

Ham&Eggs executed a colorful activation for Mentos and Chupa Chups at The Big Family Garden Party in Borisova Garden, Sofia. The event took place at Vidas Art Arena and brought together hundreds of families.


The Big Family Garden Party – a Vibrant Branded Space

We created a bright and cheerful branded zone that attracted both kids and adults. Under a tent in the signature colors of the two brands, promoters greeted guests and handed out prizes. Visitors could win silicone wristbands, lollipops, chewing gum, and Chupa Chups beach towels.


A Playful Twist and Happy Memories

The giveaway came with a fun twist — a branded raffle box that mixed and dispensed tickets at random, turning the prize moment into a playful experience.
Over two days, many families joined the activities, played games, laughed together, and left with gifts and smiles.

The outcome was clear. Mentos and Chupa Chups stood out in a cheerful, family-friendly setting. The activation built awareness and created positive associations with joy and togetherness.

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Two Unforgettable Nights with GOT2BE

In 2025, we had the pleasure of organizing a special event for GOT2BE at Beach Bar Sofia. It lasted for two consecutive nights and brought together young people, style lovers, and fans of good vibes. The atmosphere was filled with colors, music, and creativity.


Photo Wall and Fun Accessories

We created a unique photo wall where guests could take pictures. In addition, we provided playful wigs and trendy sunglasses, giving everyone the freedom to express their individuality. This way, each guest could show off their style and feel like a star.


Gifts for the Most Active Guests

The mechanic was simple: take a photo, upload it as a story with the hashtag #got2b, and receive a gift. As a result, the venue was filled with laughter, creative selfies, and vibrant energy. The rewards included got2b dry shampoo, Gliss sachets, and Live color sprays for hair strands.


Extra Surprises

We also handed out stickers and decorated the tables with stylish details. This made the place even more festive and memorable.


Conclusion

The two nights we organized for got2b at Beach Bar Sofia proved how a well-planned event can bring together fun, creativity, and inspiration. In the end, guests left with gifts, smiles, and unforgettable memories.

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Nestea Graffiti Tour Brings Fun to Bulgaria

In 2023, Ham&Eggs Events and Nestea created the Nestea Graffiti Tour. The tour mixed street art with fun and energy, bringing color and excitement to the streets of Bulgaria.


A Colorful Graffiti Wall

The main attraction was a custom graffiti wall made by famous street artists Arsek & Erase. Their bright and bold artwork showed Nestea’s fresh and lively style. At each stop, people could watch the artists paint and take photos with the colorful wall. It was a fun and interactive experience for everyone.


Visiting Cities Across Bulgaria

The tour went to Sofia, Plovdiv, Varna, Burgas, and Veliko Tarnovo. Thousands of people joined the events, enjoying the artwork and sharing photos on social media. Over 10,000 people took part in person or online, spreading the excitement even further.


Sharing the Fun Online

Popular influencers also joined the tour, sharing their experiences with fans. Their posts helped make the tour popular online and reach even more people.
The Neste Graffiti Tour showed that Nestea can connect with young people in a fun and creative way, combining art, games, and social media to create a summer full of color and energy.


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A Big Christmas Party with Kamenitza

Ham&Eggs Events joined forces with Kamenitza AD to organize a Christmas party full of joy, laughter, and holiday spirit. The evening brought together great people, great music, and of course — great beer!


Think Big. Celebrate Bigger.

The event featured a big stage, beautiful Christmas decorations, fun games, and live performances by amazing musicians. Everywhere you looked, there was excitement, good mood, and the unmistakable Kamenitza energy. It was a night filled with inspiration — just like their motto says: “Think big.” And we truly believe in that!
Because when good people, good music, and good beer come together, you get the perfect recipe for celebration.

After all, life is a party, isn’t it?


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